The birds and the bees, courtesy of Ragu
February 12, 2008 – 8:34 pmIt’s early, it’s morning, it’s Monday… and I haven’t had my coffee. I stumble out of bed to sit at the dining room table in a stupor. If I wish it hard enough, the coffee will make itself. It hasn’t worked yet but still I’m hopeful.
Enter CJ, bright-eyed and grinning, holding open a magazine. He waves it in the air for me to see.
I’m not wearing my glasses, so all I see is a black and white blur.
“Mmhmmm.” I mumble.
“No, mommy, LOOK!” CJ is insistent.
I squint at the blur. Still nothing. “Ok bring it over here where mommy can see it,” I say.
CJ obliges. THIS is what he’s looking at.

(can someone please tell me WHAT this picture has to do with Ragu? ANYONE?)
“What is it mommy?” he asks me.
“Well, it’s tummies,” I say… Captain Obvious.
“NO. What is THIS?” He points at the pregnant belly. I am not getting off so easily.

(WHAT pregnant woman wears her shirt like that with her belly all sticking out? Cause from where I’m sitting it doesn’t look like she’s holding the shirt up, it looks like she’s actually wearing a BELLY-BARING shirt. Ugh.)
“That’s a mommy with a baby in her tummy,” I say.
CJ’s eyelids shoot up and his eyes widen.
“But you can’t SEE the baby,” he points out.
“Nooo… that’s how it works. The baby is on the inside.” I say.
CJ waggles his eyebrows into an expression of disbelief.
“Mommy… did she EAT it?”
Thanks, Ragu, for another SPECIAL LEARNING MOMENT.
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By Kimmylyn on Feb 12, 2008 | Reply
Hysterical.. Though I can’t tell you what the Ragu geniuses were thinking..
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By Amy on Feb 12, 2008 | Reply
I just don’t get the ad at all.
Before I got pregnant with Bear my pregnant sister-in-law visited and Shark asked her if she had swallowed the baby! I can see how this would be the assumption. How else would it get in there, right?
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By Smiling Mom on Feb 12, 2008 | Reply
CLASSIC!!
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By Scout's Honor on Feb 12, 2008 | Reply
Canibalism…Hmmm.
It’s been known to happen in the wild. As a child, both my unbeknownst to us Guinea Pig and hamster had babies and ate them. Well, at least their skins. Shiver.
Still traumatized by this.
Still, there are days my friends, when I could eat my kids. Yep, sometimes when they are so oushy-gooshyily sweet, tender, and cuddly.
Other days, I feel like chewing up my pre-teen(he texted another $67 on his cell phone this month, thank you very much) and spitting out his bones.
Hehehe. Just kidding. Don’t call CPS. Yet.
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By the mom on Feb 12, 2008 | Reply
You could’ve said, “Yes, she ate the baby. You see, they taste much better with spaghetti sauce. In fact, maybe that’s what we should have for dinner tonight!”
Yep, my kids are going to need some serious therapy when they are grown.
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By magnolia mama on Feb 12, 2008 | Reply
Hilarious! My son recently asked how the baby comes out. I wasn’t prepared to answer that question…so I made hubby do it and I told him he had to tell the real story.
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By Ali on Feb 12, 2008 | Reply
ahahahaha…did she eat it?? that’s PERFECT. at least he didn’t ask how it gets out!!
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By PixieVonAzia on Feb 12, 2008 | Reply
They come up with the weirdest ads and commercials ever! How about the car salesman dancing to ‘Flashdance’ trying to sell a car.
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By Alex Elliot on Feb 12, 2008 | Reply
Too funny! I don’t get that ad at all.
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By Wendy on Feb 12, 2008 | Reply
mmm, mmm, good! Babies in tomato sauce!
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By thediaperdiaries on Feb 12, 2008 | Reply
That is the oddest ad. What does that have to do with Ragu indeed?
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By Hillary on Feb 12, 2008 | Reply
That is so funny! Love it!
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By Jessica @ A Bushel and a Peck on Feb 12, 2008 | Reply
Excellent question! Please tell me you said yes. :)
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By seven on Feb 12, 2008 | Reply
Haha… I get what they’re trying to say (birth is natural, and so is our sauce) but can you really equate the creation of a child with the creation of a spaghetti sauce? Not so much. Plus, this lady’s probably been eating sauerkraut and twinkies, so it’s not like she’s all natural herself, right? :)
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By Sherry on Feb 12, 2008 | Reply
Oh my gosh! That is too cute! Too cute. :)
And what the heck DOES that picture have to do with Ragu??
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By Nora Bee on Feb 12, 2008 | Reply
I haven’t seen that ad, it could be for anything. So funny, your take on it. And I bet that chick totally has her shirt all stapled and taped off camera. And your son has a fine sense of logic. :-)
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By Rosie on Feb 13, 2008 | Reply
Oh no! What on earth are Ragu thinking of?? That’s the sort of conversation I’m dreading with my daughter - she’s 4 and isn’t asking about the birds and the bees yet. It certainly not a conversation I want to be discussing over pasta. What a strange advert!
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By sam on Feb 13, 2008 | Reply
There’s a lot of ad campaigns that I just don’t get these days. Who the heck hires these people!?
CJ is hilarious!! So cute!
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By MommyTime on Feb 13, 2008 | Reply
From the Random Slogan Generator:
“Even Babies Taste Better With Ragu!”
I am laughing so hard right now…
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By Day Dreamer on Feb 13, 2008 | Reply
I’ve never seen that ad…but I’m still laughing so hard at your final line. No kidding.
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By Jennifer, Le Binky Bitch on Feb 13, 2008 | Reply
I guess if you don’t want to get pregnant you shouldn’t eat Ragu. DUH!
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By SnapHappyInkyMomma on Feb 13, 2008 | Reply
Once, when my daughter mentioned to my son that he had been “in my tummy,” he asked me — “Mommy, did you EAT me?????”
I’d totally forgotten about that!
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By Lela on Feb 13, 2008 | Reply
Ragu…serving babies to mommies since the 1900’s. Lol!
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By Mom of 5 on Feb 13, 2008 | Reply
Sadly, my belly still looks like that, and baby is 18 months old. Thanks Ragu. And McDonalds. And ice cream. And lack of exercise. (the list goes on)
Pictures of big bellies and food is not a good combination, thankyouverymuch.
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By Ramblin' Red on Feb 13, 2008 | Reply
LOL - hysterical.
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By AFRo on Feb 13, 2008 | Reply
I love stories like this.
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By Groovy Mom on Feb 13, 2008 | Reply
Aw, that’s adorable! And in a few years you can train CJ to make the coffee for you. I haven’t made a pot of coffee in a couple of years. Teenagers are good for something. ;-)
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By Around The Funny Farm on Feb 13, 2008 | Reply
Hahahaha! Did you read the fine line there…
“You put natural things into what you make and so do we.” Way to go Ragu!!!
roflmbo
:-) Beth
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By Queen of Shake-Shake on Feb 14, 2008 | Reply
Yes, she ate the baby covered in Ragu
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By Mrs. Schmitty on Feb 14, 2008 | Reply
Of course she ate it, that’s what the Ragu is for!
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By carrie on Feb 14, 2008 | Reply
I saw this ad over the weekend and had to bang my head on the wall. What were they thinking?
Looks to me like somebody had too much spaghetti. Yup.
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By Gustogirl on Feb 14, 2008 | Reply
Ya, “how does the baby come out?” is a much harder question. I had 2 c-sections, so I can honestly answer that the doctor cut my tummy and took the baby out.
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By redneck Mommy on Feb 17, 2008 | Reply
How I miss those days when my kids were young and innocent. Nowadays, they ask me if I keep condoms in the house so that I avoid getting pregnant.
Nice. I just love the fact they think of me and their father’s intimate moments.
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By Jonathan on May 21, 2008 | Reply
How do you guys not get the ad? It’s all about family, see? Be like mommy, sweetie: Stay barefoot and pregnant in the kitchen, and be *sure* to cook with Ragu…the menfolk love it.
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By freeformkatia on May 22, 2008 | Reply
immaculate conception via Ragu? Gives new meaning to the term “Italian lover”.
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By Catharine on May 24, 2008 | Reply
thats is great!! Im almost 8 weeks pregnant right now and i have a 3 year old and a 1 year old…Im just waiting for my 3 year old to ask how the baby got in there and how it gets out…should be interesting.
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By K Dyer on Nov 10, 2008 | Reply
Ragu’s tagline has always been “It’s in there!”….
so the ad actually does make sense. It certainly is not the best advertising I’ve seen though!
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By Tommy on Mar 17, 2009 | Reply
Rofl, pregnant woman and speghetti sauce, still don’t see the conection.
Carpenter Bees
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By Sarah, Goon Squad Sarah on Jun 18, 2009 | Reply
That makes me question what is in that sauce.
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